– In the course project you are tasked to launch a new product into three new international markets.
Report must be 8-10 pages in length. Is should include:
– Summary of Company
– Summary of Product
– Summary of Economic Conditions
– Formal and Informal Institutions impact of the product launch
– Summary of Marketing Approach
– Minimum length requirement is eight to ten APA formatted pages with at least three sources cited within your paper, including two sources from the professional literature (a textbook, professional journal or online resource that is provided by a professional organization).
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